Strategy and Business Planning

Not all telecoms operations are equally successful. In many cases this difference is due to strategy. Coleago has a structure strategy development (for new businesses) and a strategic review process (for an existing operation). Some operators explore strategy development through our War Gaming process.

Of course the objective of any strategy must have specific, measurable objectives or goals and must focus on increasing shareholder value. This means a business plan based on the strategy must be developed. This involves a written plan as well as the Excel model that allows decision makers to look at the quantitative aspects and compare alternative strategies in terms of the impact on enterprise value. Coleago has unrivalled expertise in business planning and business modelling for telecoms operators in developed and emerging markets. Furthermore Stefan Zehle and Graham Friend are the co-authors of the Economist’s Guide to Business Planning and the Economist’s Guide to Business Modelling.

Main contacts:

Graham Friend
Managing Director
Tel: +41 79 855 1354
graham.friend@coleago.com

Scott McKenzie
Director
Tel: +44 7825 294 576
scott.mckenzie@coleago.com