GSM Licence Bid in Sudan
A consortium intended to submit an application for the second GSM licence in Sudan. The licence award would be made based upon a compliant bid with the following evaluation criteria: licence fee (35%), tariffs (20%), coverage, roll-out and service levels (20%), feasibility of technical plans & business plans (15%), variety of services (5%), efficient use of spectrum (5%). Coleago carried out all necessary technical and marketing studies and prepared a high quality bid document of around 250 pages and two volumes of appendixes. Coleago employed its Mobile Business Planning Toolkit to prepare a 10 year forecast. This includes a phased coverage roll-out plan, a marketing forecast and a full set of financial statements including a valuation. Coleago advised the client on the impact of the licence fee on the valuation. As part of the bid, for the first time in Sudan, the issue of commercial interconnect rates and agreements and their linkage to mobile tariffs had to be addressed. Coleago delivered a comprehensive regulatory piece as part of the bid document.
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| Stefan Zehle CEO UK +44 7974 356 258 Send Email >> |
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| Graham Friend Managing Director UK +44 7973 315 434 Send Email >> |